The sustainability of your home reflects on the environment
Electrolux Group presents a sustainable mirrored booth at BAM, harmoniously integrated with the surroundings and offering workshops on sustainable laundry and kitchen solutions.
It is a project of great impact, developed to draw attention to the issue of sustainability and the small, simple daily actions that can contribute to protecting the environment.
Starting from the outside, the Hub has been designed to send a clear, strong message and it is an invitation to environmental awareness: the mirrored walls are intended to inspire each home to minimise the waste of precious resources and to maximise integration with nature.
From the outside, it looks like a large parallelepiped, perfectly integrated into its surroundings. Inside, the Hub replicates a real home that embodies the spirit and values of Electrolux in every detail: from the Scandinavian design to the eco-friendly furniture elements and appliances, all from the EcoLine selection, which includes solutions that help people make energy the most efficient choice every time they use them.
The cosy rooms are divided into a Kitchen area, with an oven, induction hob, dishwasher and fridge-freezer, and a Laundry area, with a washing machine and tumble dryer: each visitor will be able to discover all the new models in an in-depth and immersive way.
- BAM – Biblioteca degli Alberi Milano – Area Cedri Centro Direzionale, 20124 Milano MI