Gerry Scotti is an icon; a symbol of Italian television, both for those who have followed the presenter for over 40 years and for the younger audience, which Gerry has always been able to appeal to with his ability to embrace innovation and never give in to nostalgia.
This room was born out of ‘Uncle Gerry’s’ new project: his first-ever Christmas album, Gerry Christmas, which he made using artificial intelligence. It is an immersive experience with the potential to go viral on social media. By scanning a QR code, a 3D facial imaging app will decorate the faces of visitors with neon light effects.
Download the Portanuova Milano app and scan the QR codes in each room to discover the personalized filters. Post your POP photos and videos on social media and tag @portanuovamilano on Instagram and TikTok: the most original images will be shared on Portanuova profiles!
- Piazza Gae Aulenti