Hyundai Italia opens KONA Unlimited Box in Milan, a multi-sensory installation designed by the Turin artistic duo Van Orton, who oversaw its creativity, to accompany visitors to discover the innovative and courageous character of the second generation of Hyundai KONA.
From 6 to 16 July the Unlimited Box is open in Piazza Gae Aulenti in Portanuova in Milan, for all those who want to be inspired by Nuova KONA.
An immersive corridor will welcome guests throught the brand storytelling with LED walls, mirrors and animations. At the end of the corridor, guests are invited to access the world of Hyundai KONA through several complementary interactive experiences. To offer a 360° experience, during the two opening weekends it will be possible to get behind the wheel of the New KONA Hybrid in test drives organized by Hyundai professionals.
Don’t miss the dj set over the weekends by Radio Dee Jay, with special guests like Dj Aladyn and Francesco Ciocca. Discover the full program!
- Piazza Gae Aulenti