The district welcomes initiatives in support of sustainable design.
When the design world embraces the concept of sustainability, Portanuova doesn't hold back. From June 6 to June 12, you will find in the Portanuova district creative immersions among smart caps, paper-digital agendas, inter-connected smart homes and communicative artistry with an authentic flavor.
Below the list of all the events you will experience in Portanuova:
Colleoni: June 6-12, Colleoni Roberto & Co temporary showroom, at Piazza Alvar Aalto
"Home styling", tailored handcrafts and furnishing accessories for an immersive and fascinating experience in the world of interior design. From the early 1900s to today, Colleoni confirms its unique taste and the quality of its productions.
Cappellini : June 7-12, Ibm studios Pavilion, at Piazza Gae Aulenti
Through a double exhibition, Giulio Cappellini explores the relationship between design and innovation. The first, "Looking the future" examines the artist's vision of the contemporary product, while the second, "The slowdown Refuge", manifests and analyzes domestic environments where design and technology come together in a perfect aesthetic combination.
Samsung: June 7-12, from 7pm to 10pm, Samsung District, at Via Mike Bongiorno 9
Samsung Electronics re-opens the Smart Home in collaboration with Flou, a leading company in the furniture sector. Conceived as an intelligent and interconnected house, it highlights the profound change in the conception of domestic space and opens the doors to a new simplified everyday life.
Also, on 10-11 June until midnight the Smart Home will host the format "Why don’t you come by my place?" in collaboration with Zero where the most interesting emerging artists on the Milanese scene will perform in an extraordinary event open to the public.
Moleskine: 8 June, 4:00 pm, at Piazza Gae Aulenti
The artist and illustrator Francesco Caporale designs live for Moleskine in-store using the Smart Creative Set in an eccentric performance.
Take part in the live drawing session by booking through the Portanuova Milano app that you can download from the Apple Store and the Google Play Store.
FuzeTea: 9-12 June, from 11 to 20, FuzeTea Area, at Piazza Gae Aulenti
FuzeTea launches with Coca Cola the "Tethered caps", the caps combined with the bottles, in the name of development and design. 100% recyclable they make the concept of circular economy concrete and reduce the dispersion of plastic in the environment. How much goodness in a single sip of FuzeTea.
Digital Living: when technology becomes experiential furniture
June 10, from 6pm to 9pm, in Via Amerigo Vespucci 12
During the Design Week, the Webidoo Store, in collaboration with Elli & Rini, revamps its set-up, highlighting the most innovative products of the industry.
On Friday 10 June, within this extraordinary setting, every detail will speak the language of digital transformation. Here guests will live a unique experience that connects online and offline, while experts of the architecture world, design, real estate and technology, will discuss the theme of revisiting private spaces in the post Covid-19 and digital transformation era.
- Piazza Gae Aulenti
